ColdSpark Redefines Email Network Infrastructure with its New SparkEngine 6

Released on = July 12, 2007, 11:37 am

Press Release Author = ColdSpark PRDepartment

Industry = Software

Press Release Summary = The service-oriented platform introduces new policy
capabilities and significantly improves the flexibility of enterprise email
networks.

Press Release Body = BROOMFIELD, Colo. - July 11, 2007 - ColdSparkT
(www.coldspark.com), the leader in next-generation enterprise email infrastructure,
today announced the availability of the SparkEngineT Mail Transport Platform 6.0., a
significant advance in the modernization of enterprise email networks. The latest
version of the company's award-winning email platform unifies email (SMTP) processes
onto a single high-performance environment that supports the security, compliance,
business automation and operational requirements of large enterprises. The
SparkEngine replaces outmoded legacy technology currently deployed throughout
enterprise networks with capabilities that cannot be met with traditional open
source email infrastructure, email appliances or point products for security or
compliance.

"SparkEngine 6.0 provides enterprises with new levels of functional and operational
capabilities to meet critical security, compliance, operations and business email
requirements," said Michael Osterman, founder of Osterman Research. "In the coming
year we'll see large enterprise networks begin to transition away from
hardware-intensive point solutions toward intelligent, unified email infrastructure
platforms that can better meet these ever-changing needs."

The SparkEngine enables enterprise IT administrators to create a unified email
environment viewable through a single console with advanced monitoring, management
and service provisioning options. This is powered by the SparkEngine's
service-oriented architecture (SOA) for email, or Service-Oriented Email Networking.
The platform helps some of the world\'s largest and most complex organizations take a
strategic approach to implementing email management, such as creating prioritized
message flow based on business needs, or dispensing specific policies or services on
specific email traffic. The SparkEngine is capable of delivering 5-10 million emails
per hour on generic hardware while supporting a true high-availability architecture.


Enhancements in SparkEngine 6.0 include:
. Advanced policy capabilities - The SparkEngine 6.0 contains native policy
capabilities and can leverage and unify policies from attached systems and apply
them to mail traffic. These policy capabilities support solutions for everything
from customized footers to flagging mail that includes personally identifiable
information.
. Virtual \"lanes of traffic\" - The SparkEngine 6.0 distinguishes between different
types of email traffic - by origin, by destination or by other criteria - to allow
for the creation of virtual traffic environments on which different policies,
services and service levels can be applied.
. Increased network visibility - The SparkEngine 6.0 management console (SparkAdmin)
allows administrators to manage their email environments from a single, feature-rich
console interface, providing greater insight into the network, better control and
more customization capabilities. This enables administrators to add new
functionality or make changes to the email network from one centralized location,
rather than having to update individual network appliances.
. Improved service management - The platform's SOA approach to messaging allows
users to dispense policies on specific messages and bill the cost back to the
relevant business unit, thereby enabling enterprises to act as their own service
providers.

"Today's large enterprises recognize the need to upgrade legacy email network
infrastructure to save money, reduce risk, drive revenue and support a broad and
dynamic set of requirements," said Kelly Wanser, CEO of ColdSpark. "SparkEngine 6.0
provides the most comprehensive and advanced set of award-winning features and
capabilities for the enterprise email network backbone."

Availability & Pricing
The SparkEngine Mail Transport Platform 6.0 is available immediately. Pricing for
the software begins at USD $42,500. More information can be found at
www.coldspark.com or by contacting ColdSpark (info@coldspark.com, 303.962.7800).

About ColdSpark
ColdSpark has created the next generation of enterprise email infrastructure, based
on the award-winning SparkEngineT Mail Transport Platform (MTP), a new type of
message platform for mail networks. The patent-pending SparkEngine provides the
foundation for ColdSpark\'s suite of advanced email, security, compliance and
customer care solutions, designed to solve the challenges facing enterprises in the
capabilities, management and performance of email for critical business operations.
Founded in 2001 by email technology veterans, ColdSpark's customers include Bear
Stearns, Equifax, JP Morgan Chase, Lehman Brothers, and Washington Mutual.

###

ColdSpark and SparkEngine are trademarks of ColdSpark, Inc. All other trademarks
referenced in this release are the property of their respective owners and are
hereby acknowledged.

Web Site = http://www.coldspark.com

Contact Details = Contact:
Chris Warfield
Sterling Communications, Inc.
cwarfield@sterlingpr.com
206-388-5758

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